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Lessons from the Current Financial Crisis

There’s been a lot of finger pointing at the banking and mortgage industry for selling sub prime mortgages to unqualified customers, these days.  But as my father, the minister, used to tell me, “Let...

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What to Look for When Purchasing in the Cloud

I had the great pleasure of presenting at last week’s Cloudworld Conference at Moscone Center. Not surprisingly the subject was Cloud Computing—specifically “What to Look for and What to Look out for...

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Why Operational Transparency is Important to SaaS Customers

When considering whether to implement an on-premise or on-demand solution, you should consider operational and scaling costs, availability requirements for the application, and ongoing maintenance and...

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Freemium for BtoB

Freemium has become quite the buzzword in the last few years.  The business model, defined as offering a free product or service while charging for upgraded or premium features, was popularized by...

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